Content Marketer

Job Category: Content Marketing
Job Type: Full Time
Job Location: Toronto - Canada


We are seeking a talented and motivated Content Marketer to join our marketing team. This role will be responsible for creating, managing, and optimizing content across various platforms to drive brand awareness, engagement, and lead generation. The ideal candidate will have a strong background in content creation, digital marketing, and most importantly a great passion for technology.

What you’ll do

  • Content Creation: Develop and produce high-quality, engaging content including blog posts, articles, whitepapers, case studies, social media posts, and video scripts
  • Content Strategy: Collaborate with the internal team to create and execute a comprehensive content marketing strategy aligned with company goals and objectives
  • Social Media Management: Manage CentML’s social media accounts, creating and scheduling posts, monitoring engagement, and analyzing performance
  • Email Marketing: Develop and execute email marketing campaigns to nurture leads and engage existing customers
  • Analytics and Reporting: Track and analyze content performance metrics, providing insights and recommendations for improvement
  • Collaboration: Work closely with the engineering, sales, and operations teams to create content that supports business initiatives and resonates with our target audience
  • Brand Voice: Maintain and enhance CentML’s brand voice across all content and communications

What you’ll need to be successful

  • Bachelor’s degree in Marketing, Communications, Computer Science, or a related field
  • 3+ years of experience in content marketing, digital marketing, or a similar role, preferably in a tech field
  • Excellent writing, editing, and proofreading skills with a great interest in ML or related sciences
  • Proficiency in SMM best practices and content management systems (CMS)
  • Experience with social media platforms and tools (e.g., Hubspot, Apollo)
  • Strong analytical skills and experience with web analytics tools (e.g., Linkedin Analytics)
  • Ability to work independently and as part of a team in a fast-paced environment
  • Passion for technology and AI, with a desire to stay current with industry trends
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