Content Marketing Manager

Job Category: Content Marketing
Job Type: Full Time
Job Location: US - Remote


As Flatfile’s first Technical Content Marketer, you’ll help build Flatfile’s marketing foundation. Your mission will be to build Flatfile’s resources center into a trusted site for product owners and developers.

Reporting to the Director of Product Marketing, the Technical Content Marketing Manager will oversee important KPIs such as website traffic to our resources pages, SEO, and 3rd party mentions, laddering directly to primary marketing goals. You will work with key stakeholders to voice Flatfile’s technical vision and create a library of articles demonstrating technical solutions that showcase Flatfile’s capabilities.

You will report to: Director of Product Marketing

What you’ll do

  • Create compelling, informative, and technically accurate content tailored to developers, including blog posts, guides, whitepapers, case studies, emails, and more
  • Develop and execute a comprehensive content marketing strategy encompassing content creation, distribution, and performance measurement
  • Establish comprehensive company content brand guidelines to ensure consistency, clarity, and impact across all marketing platforms and collateral
  • Analyze content performance metrics to refine content strategies, distribution channels, and engagement tactics
  • Promote engagement and visibility by applying SEO best practices to improve content for search engines and ensure it resonates with target keywords and topics
  • Support our social media presence, using platforms like X/Twitter, LinkedIn, and forums (Reddit, Slack, Discord, etc.) to share and engage with developer communities
  • Establish partnerships and collaborations with industry influencers, communities, and organizations to expand our content’s reach and impact
  • Collaborate closely with cross-functional teams, including developers, product managers, and marketing, to identify, research, and understand target audiences and their needs

What you’ll bring

  • 4+ years of experience in content creation and content marketing within the B2B space
  • 2+ years of experience writing specifically for developers or other highly technical audiences
  • Experience translating complex technical concepts into clear, concise, and engaging content
  • Experience with SEO principles and experience optimizing content for search engines
  • Familiarity with content management systems (CMS) and tools used for content creation, such as Contentful
  • Excellent project management skills with the ability to manage multiple projects simultaneously and meet deadlines
  • Experience interpreting data and adjusting projects when new information arises
  • Your own unique talents! If you don’t meet all of the qualifications listed above, let us know why you’d be a great fit for this role in your cover letter

In accordance with applicable law, the following represents Flatfile’s reasonable estimate of the range of possible compensation for this role if hired in Colorado.

Salary: $130,000 – $160,000 annually

Equity: this role is eligible to participate in Flatfile’s equity plan

Reasons you’ll love working here

  • Comprehensive health, vision, and dental insurance for you and your dependents
  • 401k match. 100% matching for up to 3% and a 50% match for the next 2%
  • Equity options for all full-time employees
  • 100% remote work environment
  • Unlimited paid time off, with a recommended minimum of 3 weeks
  • $10,000 home office makeover with personal access to an interior designer
  • $150 per month toward cell phone and wifi
  • The best tools to do your work, including a Mac laptop and top-of-the-line hardware
  • 24/7 access to a Health Advocate & free annual membership to One Medical
  • 12 weeks of paid family leave
  • And much more!
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