Metasys Technologies
Overall Purpose: Develop, edit, and publish desktop and mobile web content solutions for digital experience efforts. Collaborate with various stakeholders to ensure the integrity and quality of the user experience and drive the strategic direction of content delivery solutions.
Roles & Responsibilities
- Collaborate with business partners, content writers, user experience designers, software engineers, vendors, and stakeholders to deliver digital assets (images, text, links, videos, etc.) to the web.
- Troubleshoot and analyze content display issues, ensuring adherence to content/design specifications, Unified UX Style Guide, SEO guidelines, accessibility standards, and brand voice.
- Manage content messaging style and evolution, including translation and localization.
- Publish content through defined workflow processes via a Content Management System (CMS) or Knowledge Management System (KMS).
- Develop and manage content using HTML, XML, CSS, JavaScript, and/or other web technologies, with a focus on responsive web design (RWD).
- Analyze, write, and manage content requirements in support of digital experience efforts.
- Contribute to the development of response-driven marketing experiences.
Top Skills:
- A degree in Marketing, English, or Creative Writing, Advertising, and Journalism.
- 5+ years of experience writing and/or copy editing at an advertising agency or in-house agency.
- Strong digital portfolio showcasing web pages, websites/microsites, and product descriptions.
- Mastery of storytelling with the intent to convert customers and support sales goals.
- Consumer Product Goods, eCommerce, and/or tech experience a huge plus.
- Experience in developing response-driven marketing preferred.