Manager, SEO & Content Marketing

Job Category: Content Marketing
Job Type: Full Time
Job Location: Pittsburgh

Leap Event Technology

We are currently seeking an experienced SEO and Content Marketing Manager to join our Marketing team. In this role, you will work alongside our PPC & SEM team and report to the SVP of Marketing.

You will be responsible for planning and executing our technical and on-page SEO strategy, and you will manage a content creation team to serve this strategy.

As An SEO & Content Marketing Manager, You Will

  • Own, plan, manage, and execute SEO strategy across multiple websites, targeting domestic and international markets
  • Continually optimize our websites, including on-page SEO, technical SEO, and off-page SEO (backlinking, etc)
  • Manage the generation of organic traffic through SEO content writing
  • Supervise the SEO and content team’s activities, including processes to perform regular keyword research to determine new lead generation opportunities
  • Create and manage content matrix of valuable topics for our websites and blogs
  • Analyze and report on all SEO efforts and website performance via Google Analytics, Search Console, and SEO tools (e.g. Moz, SEMRush, etc.)
  • Direct the team in constantly optimizing SEO efforts based on your findings
  • Be the inhouse SEO expert and keep updated on SEO and digital marketing trends
  • Collaborate with SEM/PPC team on overall digital marketing strategy and targeted multi-channel campaigns
  • Collaborate with others within and outside of the marketing department, including in tech support and web design, in managing best practices for company websites and other online properties

Benefits

  • Medical, Dental, Vision, and Voluntary benefits
  • Generous PTO
  • Paid parental leave (following 12 months of continuous employment)
  • 401K Match
  • $200 event reimbursement
  • Udemy Business, a world-class learning and development platform

Experience & Skills

  • BA/BS degree in marketing or related field
  • At least 3-5 years of relevant SEO and digital marketing experience
  • Extensive technical SEO experience is required
  • Experience with migrations (website redesigns, platform changes, etc)
  • Experience managing a team of employees; this role will have two full-time direct reports with a possibility of further team expansion in the future
  • A high level of proficiency in SEO content writing is a must
  • Knowledge of paid search (Google Ads, Microsoft Ads) and best practices for collaboration between SEO & SEM functions
  • Working knowledge of HTML, CSS, and basic Javascript
  • Experience working with and managing a CMS like WordPress or Webflow
  • Demonstrated experience with Ahrefs, Moz, SEMRush, Search Console, and/or other SEO tools
  • Experience with marketing automation/lead management software like Pardot, Marketo, or HubSpot
  • Google Analytics and HubSpot certifications are a plus
  • Strong analytical abilities (quantitative and qualitative)
  • Excellent verbal and written communication skills
  • Ability to tackle multiple projects at once
  • Meticulous attention to detail is required

Office Information

Leap Event Technology is a 100% remote-friendly company. However, we do offer the option of working in the office for employees located in Montréal (CAN), Pittsburgh (U.S.), Dallas (U.S.), Sydney (AUS)

All of our offices are stocked with snacks and drinks and we provide a free lunch every week. We offer a monthly travel stipend, and even host the occasional themed party and happy hour!If you don’t live near an office but happen to be visiting nearby, you can work from the office for as long as you need.

  • Leap Event Technology provides equal opportunity to qualified persons regardless of race, color, sex, religion, national origin, age, sexual orientation, gender identity, disability, veteran status, or other categories protected by law.
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